I have a small 6 bed salon with 3 levels of tanning. I recently added sunless spray tanning too. My salon isn't booming and I know it can. It just seems difficult to get an influx of customers though I'm in a heavily populated area. I've considered EFT as I know it's suggested as a crucial business strategy but don't exactly know how to get it started. Also, I don't know how best to do marketing to draw in clientele. Can others more knowledgeable please consider offering me guidance? I feel like my vendors just try to sell, sell, sell. All your input would be greatly appreciated.
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